SGEScore Documentation
Complete guide to mastering AI visibility tracking and optimization.
Quick Start Guide
Get up and running with SGEScore in under 5 minutes. Follow these steps to start tracking your AI visibility.
Create Your Account
Sign up at sgescore.com/signup. You can start with our free tier which includes 1 website and 5 prompt tracks per month.
Add Your Website
Enter your website domain during onboarding. We'll automatically extract your brand name, industry, and key information to personalize your tracking.
Run Your First Scan
Click "Run Full Scan" from your dashboard. Our system will analyze your website across ChatGPT, Claude, Gemini, and Perplexity to generate your initial AI Visibility Score.
Create Tracking Prompts
Set up custom prompts to monitor specific queries. For example, "What are the best [your industry] tools?" to see if AI recommends your brand.
Add Competitors
Add up to 5 competitors to track Share of Voice. See how your AI visibility compares and identify opportunities to outrank them.
Pro Tip
Run scans weekly to track changes over time. AI models update frequently, and your visibility can change based on your content updates and competitor activity.
AI Visibility Score
Your AI Visibility Score is a unified metric (0-100) that measures how well your brand appears across AI-powered search and assistant platforms. It's the single most important indicator of your AI presence.
How It's Calculated
The score combines multiple data points weighted by importance:
How often AI models mention your brand when asked about your industry or relevant topics.
Frequency with which AI platforms cite your website as a source in their responses.
Where your brand appears in AI recommendation lists (1st vs 5th position matters).
Technical SEO factors that help AI models understand and trust your content.
The tone and context in which your brand is mentioned (positive recommendations vs neutral mentions).
Score Ranges
AI Platforms We Scan
Understanding Score Changes
Your score can fluctuate by ±5 points between scans due to AI model updates and response variations. Focus on weekly trends rather than daily changes. A consistent upward or downward trend over 2-3 weeks is more meaningful than individual scan results.
Prompt Tracking
Prompt Tracking lets you monitor how AI assistants respond to specific questions about your industry. Create custom prompts and track whether AI recommends your brand over time.
How to Create Effective Prompts
Best Recommendation Prompts
Ask AI what it would recommend for your industry:
- "What are the best [industry] tools in 2026?"
- "Which [product type] would you recommend for [use case]?"
- "Top 5 alternatives to [competitor]"
Brand Awareness Prompts
Test if AI knows your brand:
- "What is [your brand name]?"
- "Tell me about [your brand name] and what they do"
- "Reviews of [your brand name]"
Comparison Prompts
See how you compare to competitors:
- "[Your brand] vs [competitor] - which is better?"
- "Compare [your brand] to [competitor] for [use case]"
Tracking Metrics
Mention Rate
% of responses that mention your brand
Position Rank
Where you appear in recommendation lists
Response History
Full AI responses stored for review
Important Note
AI responses vary each time. Run prompts multiple times (we recommend 3+ runs per prompt) to get accurate mention rates. Free plans include 5 prompt runs/month, Pro includes 100.
Citation Tracking
Citations occur when AI platforms link directly to your website as a source of information. This is different from mentions - citations include actual links users can click.
Why Citations Matter
Credibility
Citations signal to AI that your content is trustworthy and authoritative
Traffic
Direct links from AI responses drive qualified traffic to your site
Reinforcement
More citations = higher visibility in future AI responses
How to Increase Citations
Long-form, well-researched articles are more likely to be cited as sources.
Schema markup helps AI understand and cite your content accurately.
Unique data, statistics, and studies are highly citable by AI.
Regularly updated content is prioritized over outdated sources.
Citation Sources We Track
We identify citations from:
Competitor Analysis
Track how your AI visibility compares to competitors. Understand who's winning in AI search and identify opportunities to outrank them.
Setting Up Competitors
Auto-Discovery
We automatically suggest competitors based on your industry and website analysis. Accept suggestions or add your own.
Manual Addition
Enter competitor domains directly. We'll scan them and generate AI visibility scores for comparison.
Competitor Scans
Run competitor scans to get their AI visibility scores, Share of Voice, and identify what they're doing better.
What You Can Track
Score Comparison
Side-by-side AI visibility scores. See who's ahead and by how much.
Ranking Position
Your rank among competitors (e.g., "2nd of 5 competitors").
Gap Analysis
Points needed to overtake the next competitor or reach #1.
Trend Comparison
Track if competitors are gaining or losing AI visibility over time.
Plan Limits
Free: 2 competitors • Pro: 5 competitors • Enterprise: Unlimited competitors. Focus on your top direct competitors for the most actionable insights.
Boost Actions
Boost Actions are personalized recommendations to improve your AI visibility score. Each action is prioritized by potential impact and ease of implementation.
Types of Boost Actions
Critical Fixes
Issues significantly hurting your visibility (missing schema, broken pages, no brand mentions).
Optimizations
Improvements that will noticeably boost scores (content gaps, missing FAQ sections, thin pages).
Enhancements
Nice-to-haves that incrementally improve scores (additional structured data, image alt text).
Common Boost Actions
Multi-Website Support
Track multiple websites from a single dashboard. Perfect for agencies, multi-brand companies, or anyone managing several web properties.
Plan Limits
Features
- Individual scores and insights per website
- Quick switch between websites in sidebar
- Separate competitor tracking per website
- Cross-website reports (Enterprise)
Best Practices
Weekly Routine
Quick Wins for Better Scores
- 1Add FAQ schema
Implement FAQ structured data on key pages - instant visibility boost.
- 2Create "Best X" content
Write comprehensive comparison/listicle content that AI loves to cite.
- 3Establish entity presence
Ensure your brand is on Wikipedia, Crunchbase, LinkedIn, and industry directories.
- 4Get quality backlinks
AI trusts sites that other authoritative sources link to.
Need More Help?
Can't find what you're looking for? Our support team is here to help.